Provide a detailed market analysis (CMA) to determine an accurate listing price
Advise on home preparation and staging to maximize appeal
Recommend cost-effective repairs or upgrades before listing
Develop a customized marketing plan for the property
Arrange for professional photography and/or videography
Create compelling online and print listing materials
List the property on the MLS and major real estate websites
Promote the home through email campaigns, social media, and open houses
Schedule and coordinate private showings and tours
Screen buyer inquiries and pre-qualify potential buyers
Communicate regularly with seller on showing feedback and market activity
Present and explain all offers received
Negotiate terms, contingencies, and price on the seller's behalf
Manage counteroffers and contract negotiations
Ensure compliance with Illinois disclosure requirements
Coordinate attorney review (required in Illinois real estate transactions)
Monitor buyer financing and appraisal process
Coordinate with title companies, attorneys, and escrow agents
Help resolve any issues that arise during inspections or appraisal
Track and manage all contractual deadlines and documentation
Prepare for and attend the closing
Ensure a smooth transition for seller post-sale (e.g., moving coordination, referrals)
Provide guidance on relocation or purchasing another property